Profitable growth,
powered by your data.

Four issues hold back retailer profitability today

Commercial decisions still made on instinct rather than data.

Silhouette of a woman in a dress holding a bag, standing on a beach at sunset.

Unrealised margin & inventory opportunities across thousands of category and pricing choices.

A person lifts a heavy barbell during a weightlifting workout in a gym.

Retail media & in-store assets underperforming their potential.

Data monetisation

Shopper data that is rich but largely unmonetised.

  • Retail media earns 60 to 70% margin. The shelf earns 3 to 4%. Where is your team focused?

  • AI-driven use of customer data can add 1 to 2 percentage points to a grocer's EBITDA.

  • Retail media earns 60 to 70% margin. The shelf earns 3 to 4%. Every $1 of retail media profit would take $25 to $33 of grocery sales to match.

Four levers drive profitable growth.

We help retailers unlock each one.

Next Gen
Loyalty

Increasing the volume of known customers & enhancing programme value.

Silhouette of a woman in a dress holding a bag, standing on a beach at sunset.

Category
Management

Creating deep insights from retailers’ customer data to drive sales.

A person lifts a heavy barbell during a weightlifting workout in a gym.

Retail
Media

Commercialising customer insights & multi-channel retail space with suppliers.

Data monetisation

Data
Monetisation

Enabling businesses to safely collaborate, share & monetise their customer data.

Who we serve.

We work with retailers who have rich but under utilised loyalty and POS data. We bring the AI engine and the operating model that turn them into margin, loyalty and new revenue.

A woman with long black hair, dressed in a gray sweatshirt and black skirt, walking through an aisle in a store filled with balloons, toys, and discounted items. Bright store lighting and promotional signs are visible overhead.

More profit. New revenue. Owned by your team.

We bring senior specialists and Radar, our AI category platform, to help you tackle all four areas of the Customer Data Flywheel. Up-and running in weeks. Built to stay with you.

id8 retail team reviewing customer data
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Let’s work together.

Contact us